MARKETING

Once we have brought your business to life, we use many methods to share it with the world!

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Social Media Management

In these modern times, social media has proven to be influential in the growth and development of businesses, and it is almost an expectation, or even a requirement, to have a strong presence.

We establish your business on whichever platforms are best suited to engaging with your desired target market. Be it Facebook, Instagram, LinkedIn and many more, we set up your profiles and carry out the ongoing management & content creation, so you can continue to focus on your client work, knowing your communication platforms are being taken care of properly.

  • Promote your business

  • Engage with your target audience

  • Improve customer service

  • Generate enquiries

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Copywriting

There is an art to creating suitable text content, and this takes time. The written element of your promotion is vital to ensuring the important information is highlighted, so quality writing is a necessity.

Perfect for a press release, website, leaflet, blog and many other forms of marketing material, our copywriting service ensures your wording is clear and easy to understand.

  • Present quality content

  • Improve communication

  • Saves you time

  • Increase online visibility

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Direct Marketing

Using our direct marketing strategies, your business message will be sent straight into the inbox of whoever you may wish to engage.

As well as keeping your contact database organised, we coordinate regular, GDPR-compliant communications, so you can appropriately reach everyone from a small number of commercial partners, to a wide spread of domestic customers and everyone in between, all in a cost-effective, measurable and tailored manner.

  • Target selected customers

  • Promote specific products & services

  • Increase sales

  • Personalise your communications

  • Measure & track engagement

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Strategy Planning

A carefully planned and executed marketing strategy is invaluable for businesses of all sizes in any industry.

If you are working towards the launch of a start-up business, or simply looking to promote a new product or service, we identify the most suitable communication methods and implement a plan of action to give it the publicity it needs.

  • Cost-effective

  • Tailored to your business, product/service & target market

  • Ideal for both long and short term objectives

  • Strengthens brand position

  • Improves ROI

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Video Marketing

If a picture paints a thousand words, what can a moving picture with sound do?

To really bring your business to life, we plan, film, edit and produce a broad range of video content, both live action and animated, all of which are suitable for promotion across multiple platforms.

  • Encourages engagement

  • Boosts conversions

  • Creates familiarity

  • Appeals to mobile users

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General Advice

Not every business may want a multifaceted marketing blueprint, or maybe they have a dedicated team already in place. This is why we are able to provide general advice, with no fixed-term strategy needed.

From a quick phone call to a few days in-house, we evaluate your activity and fill in any gaps which may be apparent, enhancing your results.

  • Benefit from receiving expert advice

  • Simple solutions provided

  • Affordable for small businesses

  • Flexibility

  • Fresh perspective

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Advertising

Thanks to our connections on a local, national and even worldwide scale, we can set up advertising campaigns across an array of media channels, tailored to engage with your target audience.

In addition to organising the scheduling for optimum exposure, we also create the content of the advertisement itself, maintaining consistent branding throughout.

  • Television (Including Sky)

  • Magazine

  • Sponsorship deals

  • Radio

  • Digital/Online

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Public Relations (PR)

How is your company brand perceived by consumers?

Positive association is vital, so whether you require an ongoing service or an ad-hoc, reactive communication, our PR strategies are devised to provide added value and improve your lead generation.

  • Raise brand awareness

  • Build trust with potential customers

  • Strengthen online presence

  • Press release

Contact

  • Facebook
  • LinkedIn
  • Instagram

© 2020 Drop the Pen Ltd

Registered in England and Wales. Company No. 12444648